A deliciously striking blog for alluring personas.

Justin Theng

Justin Theng
Multi-award winning marketer, Justin Theng, is the owner of ALSOF Publishing. His background stems from leadership roles in some of the world’s most celebrated agencies.
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Recent Posts

How to create an audience you can actually relate to

The best way to create an audience for your product is to be relevant and timely in the first place. As Edward Burns, the actor, film producer and director, has said, “I’m always ...
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How Dell Earns $6.5 Million on Twitter

Twitter is more than just a place where people share inconsequential details about their lives. It’s now an indispensable digital platform for reaching potential customers. Dell ...
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Disruptive Models in Marketing Today

Few companies pay attention to the changes sweeping through every aspect of peoples' lives. The ability for technology to develop cognition, is said to be the next big disruption. 
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How To Solve The Biggest Problems With Facebook Albums

Social media is one area of business where you need to stay one step ahead of your competitors, finding the little-known social media secrets and things nobody else is doing. ...
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5 Things No One Tells You About HubSpot, but You Need to Know - Part One

Over the past few years the company HubSpot has developed an overwhelming, amazing online mystique.
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Using Emotion and Power Words To Sell to a Skeptic

When you’re looking to attract customers, you need to think the way the world’s best copywriters think. In order to write great copy, you need to understand both the psychological ...
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Using Blogger Outreach Like a New York Times Bestselling Author

If you want to understand how to use blogger outreach, the best example out there is New York Times bestselling author Tim Ferriss, who conducted a massive blogger outreach ...
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How Outsourcing Addresses the Issues Created by the Excesses of Creativity in Advertising

Given the marketing trends of 2016, there is plenty of evidence that the tendency of advertising agencies to be overindulgent has become a problem. Fortunately, innovative ...
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